Top 10 Reasons To Hire A WAHM Business Coach

April 1, 2008 by Michelle Waters 

Chances are, you’re so wrapped up in figuring out what you’re going to name your business, who your vendors will be and what your website will look like, that you haven’t thought much about:

  • How your name will be viewed by your customers
  • Whether or not your target market will buy the products you offer, or
  • How easy it will be for your site visitors to navigate through your new websites

Unfortunately, not thinking about these things — and dozens of others — can damage your business right from the beginning. This is why hiring a coach to help you start your business is not only a wise, but cost effective method of starting a successful product selling business.

Whoa!

I know. Like most of us new to home business, you’re not exactly rolling in venture capital. No one has deposited millions of dollars into your bank account to fund your perfect office chair and a shiny new business coach. I totally get that you’re operating on a shoestring.

But I also get that if you don’t seek expert advice, right from the beginning, you can spend hours, days, weeks, months, even years, struggling in your business… and not even knowing why.

And that’s where a business coach can save you time. (And as you know, time is money.) Here’s how:

1. A business coach can cut a huge chunk out of your learning curve. One of my new hosting clients learned the hard way that you need to make sure your domain name is registered in your name. Because she trusted another company to register the domain in their name, she may lose it. A business coach could have helped her avoid that mistake.

2. A business coach can see things in a different light. Sometimes you get so deep into the forest, that you can see the trees. Your coach can help reel you out and show you what your business looks like from a different perspective.

3. A business coach can help you maintain your perspective. I know, with children, a household and fifty different things you need to do to build your business, something is going to slide. A business coach can help you keep your perspective and prioritize. It’s easy sometimes to get so buried in work, that you think if you don’t answer that email right now, your customer is going to run from you screaming. But you also have to remember to take care of yourself and your family. Your coach can help you draw that line.

4. A business coach can help you focus. So many great ideas, so little time. That’s how we end up with our hosting accounts littered with half-built websites and notebooks full of ideas. A business coach can help you focus on those ideas that work well within your business and discard those that will just take up your time.

5. A business coach can help build you up after a failure. Even the most successful among us have failed once or twice. The only ones who remained failures are those who quit. A business coach can encourage you while you pick up the pieces and find a better path to success.

6. A business coach can brainstorm with you. Sometimes you reach a point where you feel like you’re fresh out of ideas. And nothing seems right. A business coach can be that sounding board you need to get the creativity flowing.

7. A business coach can provide feedback, objectively. If you’re in a situation where you need to know what to do, a business coach can offer you advice. Perhaps you’re not sure which color scheme to use, or how to respond to an unhappy customer. The coach can look at your situation with fresh eyes, and without emotional entanglements.

8. A business coach can help you look to the future. So many of us are stuck in the here and now — the day-to-day grind of answering emails, shipping products, updating the website, caring for kids, cooking meals… tomorrow? I don’t have time to think about tomorrow! Your business coach can help you take a few minutes to plan where your business is going and develop a map to get there. After all, you wouldn’t load up the car and head down the street on a vacation without knowing where you’re going, how you’re going to get there and what resources you have available.

9.  A business coach can hold you accountable. Building a business is much like building a house. You start by preparing the soil, pouring the foundation and then building up the walls. A business coach can make sure you follow the proper order of business building, that you keep working even when it looks like rain, and that you don’t unknowingly take any shortcuts that could damage your business.

10. Unlike your spouse, online friends or other business owners, your business coach has no personal agenda. Your spouses and friends love you, but they may not think running a business is what you should be doing. They may see you gnashing our teeth over an unhappy customer, and think that perhaps a business isn’t good for you. Or maybe they see you spending hours at a time building the business and wish you would just sit in the living room with them and watch TV for once. They mean well, but if you’re wanting to build a successful business, you have to remain focused on the goal.

Other product selling business owners may be right in the middle of the problem you’re in and have no more of an idea how to get out of it than you do. Or they may know how to get past the problem — but who wants to help the competition?

A business coach has no such agendas. She wants to see you successful. After all, your success is her success, too.

Comments

3 Responses to “Top 10 Reasons To Hire A WAHM Business Coach”

  1. Teresa Morrow on April 6th, 2008 10:25 am

    Michelle,

    I have to agree that hiring a business coach is important to a business whether you are a experienced business owner or a beginner. I agree that a coach can be a key component in helping you get to the next step in your business. A coach can see those things you can’t and help you realize those things you don’t. And it could help if you are a WAHM (work at home mom) that you search for a coach who is also a WAHM…it makes it abit easier to relate with your struggles of balancing it all.

    I especially like the last line…she wants you to succeed, if you succeed, she succeeds. That is so true. I experience a similar kind of give and take in my virtual assistant business (and I think it happens in all businesses). We love it when our clients are successful because then that reflects on our success.

    However, it does take the client taking action as well for success. Without taking action on the part of the client or customer, success will be delayed.

    Also, I think that passion is another HUGE key for success in a business for a coach and their client.

    Thanks Michelle for this wonderful topic.

    Sincerely,

    Teresa Morrow
    Key Business Partners
    Virtual Assistance & Online Promotion
    for Coaches, Speakers and Writers

  2. Michelle Waters on April 6th, 2008 11:31 am

    Hey Teresa!

    Thank you so much for your comments. You are absolutely right in your comments about action and passion. If you don’t have passion for your business, you’ll quickly burn out if you take any action at all.

    And if you take no action at all — no amount of coaching or reading information products will make you a success.

    At the end of the day, a good coach can help you choose the right path. But ultimately, you are the one that has to take the journey.

  3. Mothers in Business Carnival- April | Beauty Banquet on April 11th, 2008 11:47 pm

    [...] Waters presents Top 10 Reasons To Hire A WAHM Business Coach posted at Michelle Waters Online Business Mentoring [...]

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