Want A Simple Solution To Your Press Release Campaign?

April 9, 2008 by Michelle Waters 

Easy Press ReleasesAs I’ve mentioned before, submitting the right press release to the right source can lead to sudden success. For example, one of my Shop Kit Plus clients submitted a press release to a local TV station. The next thing she knew, a reporter was on her doorstep wanting to do a story.

Since then, her products have appeared on CBS’ The Early Show and HGTV, both national TV networks. Wow! Talk about getting your name out there.

Some people might say she was lucky — but we know better. She did her homework, which included sending out press releases. I know my client’s case, she had someone else write a press release. Which is fine — except for new business owners or those who are still paying off the cost of the initial inventory investment, paying $75 or more for a writer to write one good press release just isn’t realistic.

And writing a press release yourself isn’t such a hot idea either, even if you’re a writer, because press releases require a certain style. As a busy mom and jack-of-all-trades in your business, you don’t have time learn how to write press releases.

My friends, Alice Seba, Mila Sidman and Shannon Cherry understand this. So they put together several very inexpensive press release packs that you can download, customize and send out to your media list. Not only have they made it very easy to edit the press releases, they’ve included written instructions — and recommendations on where to submit the releases.

I just downloaded six packs tonight and they are awesome! Trust me — I used to be a reporter and editor. I had control over which releases went into the trash can. These press releases are attention getters.

So, if you want to save money while still taking advantage of your very own publicity campaign, head over to All Press Content.

Update: Alice just contacted me to let me know that she is offering a 40% discount for you! Just enter this coupon code when you order: A40CE

Thank you, Alice!

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